About QF & Disclaimers 

Qf is a consortium of strategic thinkers, designers, and brand experts. We solve unstructured problems that relate to branding, strategy and culture. 

Let's get a few basics out of the way. Here's what we do, what we don't do and what we cannot do. 

We create, brand, launch, improve, turn-around, re-organize, and optimize. We are proficient global marketers, great coaches and cultural mentors. We do not work for free, so no-you cannot "pick our brains". We do not "pitch" for gigs. We do not raise money for our clients. Occasionally, during the course of engagement with Qf’s strategic advisory practice, (formally or informally) we might also include introductions, referrals and recommendations to investment and funding partners and colleagues. We are not interested in chasing money you couldn't find on your own--but sometimes the connection is there. If you are not capitalized already, then do not waste our time or yours. We are connected to industry experts and leaders across multiple business sectors. You will be surprised how accurate six degrees of separation really is. 

A little about decorum: We do not coddle egos or lie to our clients to get you to pay us more money. We do not bullshit. If we are not benefitting you in an appreciable way every single time we meet--we fire ourselves. When we are successful, we are redundant. You won't need us anymore. You will pay us to leave. That's fine with us. On the other hand, we have known most of our clients for a decade or more and our team is of equally long tenure. Not all of our clients think of us as their best-buddies. We don't want to be best-buddies, we want you to go forth and kick much ass.

We have a strong track record of helping both small and large organizations address their challenges. We solve unstructured problems--and we do so especially well when there is shared candor, transparency and humor.  We are blunt, and we are not for everyone. We focus on delivering sustainable results that reveal a map to  profitability and competitive advantage. We work collaboratively with our clients. We believe in innovative thinking and innovative doing. We have strong facilitation skills, proven strategic frameworks, and the implementation guidelines to deliver success in key areas:

  • Brand strategy, narrative design, growth and innovation. We have over two decades of big agency experience.
  • Functional Strategy.  We optimize operations. The day-to-day grind should smell of coffee beans, not caca.                                                
  • Corporate strategy: We can be instrumental in strategic marketing, PR, communications and investor relations. 
  • Organizational effectiveness, we help manage you and your team better and create a bullet-proof culture. 
  • Financial strategy. We will cut your costs, and save you money. 
  • Cryptocurrency and Blockchain opportunities,
  • Navigating Capital Markets--we have a rolodex that will knock your socks off. 

We will sometimes offer financial or macro-global information to our clients. We said NVDA when it was 30- a share and look at it now, for instance. We saw Bitcoin as early as 2009, and we made a point of paying attention to it since. When we do advise in this way, even in a summary form, it does not purport to present a memorandum of understanding of offering for consideration of any kind. Information in any kind of presentation, even an email that includes forecasts or financial information, should not be considered as advice or a recommendation to clients, investors, or potential investors in relation to holding, purchasing or selling securities or other financial products or instruments and does not take into account your particular investment objectives, financial situation or needs. Before acting on any information you should consider the appropriateness of the information having regard to these matters, any relevant offer document and in particular, you should seek independent financial advice. All securities and financial product or instrument transactions involve risks, which include (among others) the risk of adverse or unanticipated market, financial or political developments and, in international transactions, currency risk.

Our work together may also contain forward looking statements including statements regarding our intent, belief or current expectations with respect to Qf’s’s client businesses and operations, market conditions, results of operation and financial condition, capital adequacy, specific provisions and risk management practices. Readers are cautioned not to place undue reliance on these forward looking statements. Qf’s does not undertake any obligation to publicly release the result of any revisions to these forward looking statements to reflect events or circumstances after the date hereof to reflect the occurrence of unanticipated events. While due care has been used in the preparation of forecast information, actual results may vary in a materially positive or negative manner. Forecasts and hypothetical examples are subject to uncertainty and contingencies outside Qf’s’s control. Past performance is not a reliable indication of future performance. 

Unless otherwise specified all information is to be in effect in perpetuity.